Recent Entries
- The beating heart of an effective Social Media campaign
- 3 secrets to great writing, 5 books that get you there
- What infomercials teach us about persuasion
- 6 misconceptions about the future of newspapers
- Why salespeople freeze when they write
- The ‘rule of three’ when making presentations
- The e-book strategy to blogging success
- 7 rules for electrifying your testimonials
- Exercise, brain stimulation and writing on the move
- Where to find inspiration for a red-hot home page
- 7 steps to writing killer sales copy
- 2 reasons why presenters always default to PowerPoint
- Are your headlines missing these precise psychological triggers?
- Literary greats leave their “fingerprints”
- Blogging with Cisco Systems CEO John Chambers